Recording Date: April 11, 2019
Presenter: Nick Keeling, MS
Summary of Webinar
During this webinar Nick will be discussing in detail the findings from his 2017 publication in Genetics in Medicine. This qualitative research study used in-depth interviews with 14 medical and pharmacy directors from across the US. The organizations represented by these individuals cover 122 million US lives and include both national and regional payers, PBMs, and integrated delivery networks.
During the presentation, Nick will cover issues such as the value of pharmacogenomics to payers, their views on current implementation efforts and organizations such as CPIC, the economic issues around the preemptive model, and influential considerations for decision making in this space.